[governance] Good Bye .DOTAFRICA: ICANN Approves the Change Request Made by DotConnectAfrica Trust for Its .Africa

[Suresh Ramasubramanian]

Volumes are definitely key. Especially to offset the rather high startup costs of a new tld

--srs (iPad)

On 09-Nov-2012, at 1:31, "Fahd A. Batayneh" <fahd.batayneh at gmail.com> wrote:

> From my discussions with a couple of TLD applicants, some have set success-numbers such as "if I manage to secure xyz,000 registrations at the cost of ab dollars per domain name, I have fulfilled my cause". That - as you said - mainly comes from good marketing.
> 
> Fahd
> 
> On Nov 8, 2012 11:36 AM, "Suresh Ramasubramanian" <suresh at hserus.net> wrote:
>> Success in terms of numbers? It depends on how much their marketing skills
>> match their skills in high decibel politicking. Convincing companies with
>> .eg, .ng, .za etc domains to get themselves .africa in addition / as a
>> substitute may or may not be easy.  They could certainly learn from .asia's
>> experience I'd say.
>> 
>> Fahd A. Batayneh [08/11/12 09:17 +0200]:
>>> On Thu, Nov 8, 2012 at 12:46 AM, Suresh Ramasubramanian
>>> <suresh at hserus.net>wrote:
>>> 
>>>> (snip)
>>> 
>>> 
>>>> Even the TLD by itself has little or no relevance in the larger scheme of
>>>> things, any more than say .museum has for museums the world over, or its
>>>> geographic predecessor .asia has had for Asia (moderately, but not too
>>>> popular)
>>> 
>>> I agree. In fact, around 1% of the domain names registered at a global
>>> level originate from Africa (or at least have African addresses tied to
>>> them).
>>> 
>>> So this all boils down to how the folks at .africa define the success of
>>> the TLD in terms of numbers.
>>> 
>>> Fahd
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