<html><head><style type="text/css"><!-- DIV {margin:0px;} --></style></head><body><div style="font-family:'times new roman', 'new york', times, serif;font-size:10pt"><div>After watching our Chinese censorship issue at one meeting and this Public Relations lead at this last meeting I think that we should either get on the bus or off.</div><div>I would like us to have a seat not only on the bus but also at the table. Public Relations is most about damage control but the thought is correct in Marketing. In developing nations without much marketing hardwired, I liked the term Marketing is education and education is Marketing.</div><div><br></div><div>I suggest we build into our system a marketing step or process. So that we may proactively educate the UN structure and others about what we mean and then take it another step and get into catch phrases and campaigns. It probably sounds dreadful to most here. Good.
</div><div><br></div><div>But Natin makes it clear, we can either butt up against such notions or play to win hearts and influence enemies. As an old nursemaid of mine used to say; Boy,, If you care enough to go to the dance, ya' ought care enough to gussie up a bit.</div><div><br></div><div>eric</div><div style="font-family:times new roman, new york, times, serif;font-size:10pt"><br><div style="font-family:times new roman, new york, times, serif;font-size:12pt"><font size="2" face="Tahoma"><hr size="1"><b><span style="font-weight: bold;">From:</span></b> Milton L Mueller <mueller@syr.edu><br><b><span style="font-weight: bold;">To:</span></b> Jeremy Malcolm <jeremy@ciroap.org>; "governance@lists.cpsr.org" <governance@lists.cpsr.org><br><b><span style="font-weight: bold;">Sent:</span></b> Sat, July 3, 2010 8:12:07 AM<br><b><span style="font-weight: bold;">Subject:</span></b> RE: [governance] Workshops update, and decisions
needed<br></font><br>
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<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Courier New";
color:#1F497D;">Too funny. </span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Courier New";
color:#1F497D;">If Nitin is afraid of “satirical references in the media” I am
afraid he did a better job setting himself up for them</span></p>
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color:#1F497D;">--MM </span></p>
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<p class="MsoNormal"><b><span style="font-size:10.0pt;font-family:"sans-serif";">From:</span></b><span style="font-size:10.0pt;font-family:"sans-serif";"> Jeremy Malcolm
[mailto:jeremy@ciroap.org] <br>
<b>Sent:</b> Friday, July 02, 2010 8:39 PM<br>
<b>To:</b> Milton L Mueller; governance@lists.cpsr.org<br>
<b>Subject:</b> Re: [governance] Workshops update, and decisions needed</span></p>
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<p class="MsoNormal">On 03/07/2010, at 2:53 AM, Milton L Mueller wrote:</p>
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<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"sans-serif";
color:#1F497D;">You are kidding, right? Is this public information? Can I
satirize this publicly? <…smacking his lips..></span></p>
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<p class="MsoNormal">Nitin Desai and Markus Kummer also asked us to drop the word
"revolutionary". <span class="apple-style-span"><span style="font-size:11.5pt;font-family:"sans-serif";color:#1F497D;"> </span></span></p>
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<p class="MsoNormal" style="margin-bottom:12.0pt;">>>MARKUS KUMMER: Or
should we delete the title "revolution"?<br>
<br>
>>NITIN DESAI: Can we at least drop the word
"revolution"? Can we just say Internet governance ideas
that can help change the world? That's ambitious enough. [Laughter]<br>
<br>
>>NITIN DESAI: I have a feeling this ‑‑ this thing needs some ‑‑
because people who read this and say ‑‑ could pretty easily ‑‑ some
journalist picking this up could easily make fun of us, you know.
[Laughter]<br>
<br>
>>NITIN DESAI: So, say, "Ah, look at these guys, who really think
that the IGF is about to ‑‑<br>
<br>
>> (Speaker is off microphone).<br>
<br>
>>NITIN DESAI: No, no. The point is that just think of a ‑‑ I
think the idea that you have ‑‑ is a different type of workshop, which is
not with a lot of prepared papers, speeches, panelists, but a space for
people to ‑‑ where you could have a room saying that you are allowed to
mention anything which has been mentioned in the main session. So the only
people ‑‑ the only thing that you can come up with is something which is
not on the table in the main session. But think of a title which does not
lend itself to some satirical references in the media, okay?<br>
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<p class="MsoNormal">I wonder what he said when he was off microphone.
Maybe "...change the world?" Now, there's a thought.</p>
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<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"sans-serif";
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<p class="MsoNormal" style="margin-bottom:12.0pt;"><b><span style="font-size:10.0pt;
font-family:"sans-serif";color:#666666;">Jeremy Malcolm<br>
Project Coordinator</span></b><span style="font-size:10.0pt;font-family:"sans-serif";
color:black;"><br>
</span><span style="font-size:9.0pt;font-family:"sans-serif";
color:gray;">Consumers International<br>
Kuala Lumpur Office for Asia Pacific and the Middle East<br>
Lot 5-1 Wisma WIM, 7 Jalan Abang Haji Openg, TTDI, 60000 Kuala Lumpur, Malaysia<br>
Tel: +60 3 7726 1599</span><span style="color:black;"></span></p>
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<p class="MsoNormal"><b><span style="font-size:10.0pt;font-family:"sans-serif";
color:#CC9900;">CI is 50</span></b><span style="color:black;"></span></p>
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<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"sans-serif";
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movement in 2010.</span><span style="color:black;"></span></p>
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